An Infographic – Building Trust with Millennial Moms
Building trust with millennial mom begins with understanding who she is. See our infographic to learn about the power and complexities of the millennial mom.
Building Trust with Millennial Moms: 5 Takeaways from M2Moms®
CEO Kelly Fletcher gives her takeaways after serving on an expert panel at the Marketing to Moms (M2M®) conference in New York City.
Now Trending with Millennial Moms
Millennial moms are increasingly diverse and reaching them can be a tough nut to crack. Here are some common trends in their consumer behavior.
Three Myths About Millennial Moms
Millennial Moms are a tough nut to crack, but if you can reach her & convince her to buy with excellent consumer experience, she’ll tell everyone she knows.
Who is She? The Diversity of Female Consumers
Some marketers slap pink on a product and term it “marketing to women.” Advertisers should know not all female consumers are the same. We breakdown audiences.
Travel Economy: Three Ways to Reach Female Customers
CEO Kelly Fletcher gives three tips on how to take advantage of marketing tourism to women, who make around 80 percent of travel decisions.
Movement Continues for Gender Equality
Executive VP Laura Mansfield explores the progress of gender equality and how that relates to the professional world.
Women Who “Won Marketing” in 2016
2016 was a year dominated by powerful women. Marketing is a huge reason women have risen to the forefront of the year.
Women who help others: A 5-part series celebrating Women’s History Month
Helping others isn’t always easy, even when we know in our hearts that it is the right thing to do.
Women who color outside the lines: A 5-part series celebrating Women’s History Month
As we observe Women’s History Month, we celebrate those who dared to color outside the lines of expectation.