Fletcher / West Join Forces with New #MsInterPReted Public Relations Podcast
The “MsInterPReted” podcast is available for download on iTunes, Spotify and GooglePlay.
The Rules & Ethics Behind Influencer Marketing
Influencer marketing is transforming online platforms more than ever before. As companies and brands begin their explorations into the world of influencer marketing, it is important to note the entirety of this branch of marketing and how it works.
My Summer Internship at Fletcher Marketing PR
A summary of my summer as intern at Fletcher Marketing PR. Read how working at Fletcher enhanced my experience and understanding of the marketing and public relations fields.
Celebrating Alisia Chandler
We had the pleasure of having Alisia Chandler as our summer intern through Project GRAD. We are excited to watch her go off to college in the fall and conquer the world!
Marketing to Youth: Millennials vs Generation Z
As the kids of America grow up, enter the work force and become consumers, it is important to distinguish the difference between Millennials and Generation Z—especially when it comes to your marketing strategy. Treating millennials and Gen Z the same could possibly alienate and deter one of these groups. Doing research and coming up with distinct marketing strategies will ultimately allow your business to grow and thrive with the next generation to come.
The Kate Spade Tragedy and Why Female Entrepreneurs Should Pay Attention
In the wake of the Kate Spade tragedy, Kelly Fletcher shares her insight on the importance of mental and physical health.
Saying Goodbye to my Spring Internship
A reflection on my experience as an intern at Fletcher Marketing PR.
#PressforProgress- International Women’s Day 2018
At Fletcher, we are passionate about helping women grow and achieve. We are a group of strong women who advocate for other women as the cornerstone of our culture
Mary Beth West Sells Public Relations Firm to Fletcher Marketing PR
Mary Beth West Sells Public Relations Firm to Fletcher Marketing PR
It’s Not All Lip Gloss and Boob Jobs – Misconceptions about marketing to women
We specialize in marketing to women, making a difference in categories where women as the audience is an afterthought, or at the very least, not the focus.